Aggregated industry performance data and analytics.
Sparkroom Benchmark gives organizations unparalleled insight into market-wide benchmarks, enabling enrollment marketers to objectively compare their performance with their peers by program, degree level, inquiry source, geography and other industry-specific criteria. With aggregate data on lead cost, volume, quality and competitiveness, schools can identify new market opportunities, compare the performance profiles of different vendors, and make more informed decisions about marketing budgets.
With Sparkroom Benchmark, you can objectively measure your school’s performance against your peers and identify opportunities for improvement.
- Enable more informed and confident media buying
- Monitor affiliate compliance
- Perform peer performance benchmarking
- Identify new market opportunities
- Ensure you are getting the right level of performance from your vendors
Learn about other products in the Sparkroom Enrollment Marketing Automation Platform.