Sparkroom Technology

Gain control over your student inquiries with the most advanced technology available.

Sparkroom, CUnet’s technology platform, is the most widely-deployed software solution available for enrollment marketing automation. Trusted by top career colleges and universities, the Sparkroom platform integrates all aspects of enrollment marketing in a single web-based platform, providing real-time campaign performance data 24x7. Sparkroom’s Enrollment Marketing Automation platform allows you to easily manage, measure, and optimize your student inquiries with immediate results.

Enrollment Marketing Automation Benefits

With sophisticated tools for automated inquiry capture and delivery, scrubbing, scoring, vendor management, media planning and email nurturing, Sparkroom’s platform is proven to result in immediate improvements to marketing performance. Based on industry-leading best practices, the Sparkroom technology platform offers:

Full transparency with web-based access to real-time data on marketing campaign performance, 24x7
Simplified vendor management, collaboration and accountability
Complete integration with backend CRM and SIS systems for streamlined, automated inquiry flow and validation
Detailed reporting and analytics with easy-to-use dashboards, alerts and pivot tables for better decision-making

Learn more about the Platform:

Sparkroom Connect ™ —Automatically capture, verify, score, scrub, and distribute student inquiries to your call center, SIS and CRM system in real-time.
Sparkroom Discover™ —Manage vendors more effectively and optimize recruitment campaigns with detailed reporting and analytics on the performance of every online and offline inquiry.
Sparkroom Benchmark™ —Benchmark recruitment performance against your peers and identify opportunities for improvement.
Sparkroom Nurture™—Implement best practices-based email marketing and engage more deeply with prospects.
Sparkroom Interact™—Give your partners access to a portal that provides increased transparency and eliminates time-consuming reconciliation.

To request more information about our services, click here.

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