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Email Communications
CUnet’s email communication service allows you to engage more deeply with potential students by implementing email marketing campaigns which are tightly coordinated with an inquiry as it progresses through the admissions funnel. Supported by the industry-leading ExactTarget email marketing platform, CUnet can rapidly develop and deploy content which is tailored based on campus, program or other attributes pertaining to the student.
With CUnet’s comprehensive email marketing capabilities, you can generate real-time response emails upon inquiry submission and then trigger lead nurturing emails based on elapsed time, admissions funnel progression, and specific lead outcomes. Dynamic content support also allows personalized email content based on lead data and behavior patterns, while underlying technology and deliverability tools ensure your messages get delivered to the inbox.
To request more information about our services, click here.