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CUnet is committed to sharing industry insights and best practices through our bi-monthly Higher Education Marketing Newsletter. From custom survey research and industry statistics to featured articles and executive Q&As, this newsletter provides the up-to-date insights and data on the issues that matter most to marketers.
In this issue, we launch a compliance survey, designed to take the pulse of how schools are adjusting to the Department of Education's new regulations. Our featured article provides guidelines and best practices for schools using mobile marketing, as required by U.S wireless carriers. And in Product Spotlight, check out the new updates that we have added to Sparkroom, our Enrolment Marketing Automation platform.
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In this issue, we launch CUnet's Market Insights, sharing key data from our platform around bad inquiry rates. Get access to CUnet's compliance resources, including a checklist of things that marketers should consider to ensure they're meeting the Program Integrity guidelines. Hear how two schools used CUnet's EnrollCall Pay-per-Call solution to drive results in our Case Study Feature, and get the scoop on CUnet's comprehensive Compliance Monitoring solution in our Product Spotlight.
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This month, we share the results of the 2011 Higher Education Marketing Survey, conducted in partnership with LeadsCouncil. Learn five key strategies to improve your SEO in light of recent changes to Google in our Monthly Feature, and find out how a social media management system can make it easy for your school to engage current and prospective students across multiple social media tools in our Product Spotlight.
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